UWI BOOKSHOP » Faculty of Humanities and Education » Cultural Studies » CUL0114 » ARTIST MANAGEMENT FOR THE MUSIC BUSINESS
Model: CUL0114
ISBN: 9780815392668
Authors: ALLEN, PAUL
Publishers: ROUTLEDGE CHAPMAN & HALL
Price: $6,050.00JMD
This product was added to our catalog on Thursday 04 October, 2018.
Reviews
Anyone managing an artist’s career needs to be well versed and have a savvy understanding of the moving parts of the music business. You’ll learn how and why those moving parts "move," as well as how to manage and navigate a music-based career. Artist Management for the Music Business gives you a comprehensive view of how to generate income through music and how to strategically plan for future growth. The book is full of valuable practical insights. It includes interviews and case studies with examples of real-world management issues and outcomes. Updates to this new edition include the importance of online streaming to music careers, how anyone can effectively network, tools for successful negotiation, ways to identify and manage income sources, and guidance on the ever-changing social media landscape of the music business.