UWI BOOKSHOP » Others » General Stock Books » ST0659 » WHY WE BUY: THE SCIENCE OF SHOPPING
Model: ST0659
Authors: UNDERHILL, PACO
Publishers: NAT'L. ASSN. OF COLLEGE STORES
Price: $1,980.00JMD
Stock low, in-store purchases only!
This product was added to our catalog on Monday 12 September, 2011.
Reviews
Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture—full of fresh observations and important lessons from the cutting edge of retail such as Internet behemoths Amazon and iTunes as well as the globalization of retail in the world’s emerging markets.