UWI BOOKSHOP » Faculty of Social Sciences » Economics » EC0036 » DESIGNING AND CONDUCTING RESEARCH: A COMPREHENSIVE....
Model: EC0036
ISBN: 9781118767030
Authors: RAE & PARKER
Publishers: MISCELLANEOUS
Price: $15,390.00JMD
Stock low, in-store purchases only!
This product was added to our catalog on Monday 11 July, 2022.
Reviews
The industry standard guide, updated with new ideas and SPSS analysis techniques Designing and Conducting Survey Research: A Comprehensive Guide Fourth Edition is the industry standard resource that covers all major components of the survey process, updated to include new data analysis techniques and SPSS procedures with sample data sets online. The book offers practical, actionable guidance on constructing the instrument, administrating the process, and analyzing and reporting the results, providing extensive examples and worksheets that demonstrate the appropriate use of survey and data techniques. By clarifying complex statistical concepts and modern analysis methods, this guide enables readers to conduct a survey research project from initial focus concept to the final report. Public and nonprofit managers with survey research responsibilities need to stay up-to-date on the latest methods, techniques, and best practices for optimal data collection, analysis, and reporting