Model: SS1103
ISBN: 9780135338377
Authors: OSKAMP & SCHUTLZ
Publishers: PEARSON EDUCATION
Price: $5,960.00JMD
Out of stock
This product was added to our catalog on Monday 12 September, 2011.
Reviews
Widely adopted for its broad coverage, clear writing, empirical base, and interdisciplinary focus -- this book examines many of the ways in which social psychology has been and is being used to solve real-world problems. Introduces each of the major research methodologies used by social psychologists -- Survey Research, Experiments, Correlational Research, Quasi-Experimental Studies, and Evaluation Research -- and details it's use in real-life studies. Explores, in detail, the eight most heavily researched areas of the field: Educational Settings, Diversity Issues, Organizational Settings, Environmental Issues, Health and Health Care, Mass Communication, Consumer Issues, and Legal Issues.