Model: MS0071
ISBN: 9780137006700
Authors: SCHIFFMAN & KANUK
Publishers: PEARSON EDUCATION
Price: $12,300.00JMD
This product was added to our catalog on Monday 12 September, 2011.
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ISBN: 9780131869608
Author: Schiffman & kanuk
Publisher: Pearson education

Consumer Behavior explores how the examination and application of consumer behavior is central to the planning, development, and implementation of marketing strategies.